Anne B for EZcouple got their new web page design by running a design contest:
EZcouple needs a new powerful homepage
Check out Anne B for EZcouple's Web page design contest…
EZcouple is an online service for couples or romantic relationships. Once registered each partner can relay what he or she would love the other to do or give for any occasion, knowing that his or her partner will know and be reminded in due time to act. EZcouple is the platform dedicated to the relationship, where the couple can invite friends to suggest ideas as well. Online current version is about to be revamped completely. New UI, new design, new features, targeting all couples including same gender couples. EZcouple is not a dating site but could not find a better industry in the list. In fact the industry is life style. Get inspiration from dating sites is a good idea as it sets the theme that the site is for couples. This a new concept and the homepage must be as clear as possible while explaining what the site does. Note that it will also be a web app.
Current site will not give you any style information because we are re branding the whole site and we have a new logo. I sketched what I would like to see in terms of feel for the homepage. Priority should be given to clarity, and call to action. The inside pages will follow the colors scheme of the homepage, reversely. The logo is orange and I would like the homepage to be in lighter grey scheme with touch of orange. The more neutral the better as I plan to change the logo color according to seasons. For instance around Valentine's day it might be red or pink etc... The hidden menu header that only appears when the menu is clicked on is where other colors can show. A collage of images of couples should be in the background to give an instant clue that this about romantic relationships. Please know that the header and top menu will be on every page of the site, along with the simple footer. Header on homepage is to be discreet so top menu hidden header must use a darker shade. The inner pages of the site will follow the color schemes chosen for the homepage in an opposite way (header will become the darker color and hidden menu the lighter one). I like 3 different directions in terms of colors scheme for the inner pages that all goes well with orange. 1. shades of grey 2. chocolate brown and beige 3. deep purple and grey violet If the homepage is to be overall looking grey white I would like some hints of the inner pages colors either as a border or in the hidden menu header. Note that the site will handle a lot of images so the design should be neutral enough yet warm and chic.
The homepage is the landing page of each visitor. What do I want them to know? A new online service helps them know when needed what to do to please their partner. What do I want them to feel? Hope to keep, or live again the great relationship they love. What do I want them to do? I want them to feel confident to register and talk to their partner about EZcouple The challenge is that it is a new concept so What does EZcouple do? is a key question that should be answered on the homepage. The feel of this page should inspire trust and the will to give it a try. For content see doc attached
What to avoid
Avoid videos as they slow the loading. Clarity should be the priority, especially in displaying the content. Images or drawings should not be distracting.
Please see the files attached: 1. the sketch I did (note that I don't want the .com next to the logo) 2. the logo EPS file 3. a screenshot of current version under development to show you how the hidden menu header showing looks like. 4. A zip file of about 9 images of couples that I would like to see in the collage. 5. A word document with the content I have an account on depositphoto so kindly choose images or illustrations there when possible.
1,299 SGD Silver package
Every design category has flexible pricing for all budgets. Web page design starts at €549.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their web page design.
Designers across the globe delivered design magic.
Anne B for EZcouple collaborated with designers to refine their ideas
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And then… they selected a winner!
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