Logo design for a luxurious sneakers brand.

They wanted something minimal as possible, clean, luxurious, and the plus of make a reference to the name of the brand with it's inital.

The result is a design that represents shoelaces, playing with the perspective and making it a perfect reference to the "A" letter, keeping it simple and easy to recognize and remember.

A clean, minimal font is the perfect complement for this design, with all the elements connected.