devina.h got their new product packaging by running a design contest:
Italian designer bar cart package design
Check out devina.h's Product packaging contest…
Description of the product
Italian designer bar cart for liquor. Our brand is creating luxury home furnishing for men that is functional, robust, will look good in their home.
Description of the product target audience
Our target market is male, 30 - 60 y.o., middle/upper income, >US$80,000 pa. US, Europe and Australia region.
- a box for a heavy & fragile product (bar cart has glass shelves), with handle so it's easy to carry e.g. as a housewarming gift - the box will still showcase the unassembled product (the customer still have the unboxing experience and get that it's a luxury product and assembling it is just a minor thing they have to do to enjoy the product) I've provided the image & spec that I tried to create initially. It ends up looking like a giant chocolate box, so I'm not too happy with that. I need your help to turn it into a luxury designer piece. These are my first thought, i welcome your ideas and suggestions. - front: logo & brand. material = matte black. font = black foil. - back: the gold bar cart (there will be the silver bar cart as well), logo & brand, dimension - bottom: small logo & brand + barcode - side: content of box in Italian, English and Spanish - other side: about the cart to give idea what they can use it for, logo and bar code - inside: pattern or a map of a city in Italy with black background
What to avoid
lifestyle images e.g. a model with a glass of liquor, etc photos with trademarked brand
please refer to dieline. We are finalising the packaging, there could be an additional 5cm on both ends.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
devina.h collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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