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thevaR got their new product packaging by running a design contest:
Check out thevaR's Product packaging contest…
The Brief
Industry
Retail
Design inspiration
Color inspiration
The Brief
Company name
HBS Hotel & Bau Swiss GmbH
Existing website
www.Gusskönig.de
Product name
Dutch Oven 9L inklusive 2-in-1 Deckelheber
The Brief
Description of the product
We want to sell a so-called dutch oven. A dutch oven is a cast iron cooking pot. This pot is great for outdoor cooking. We have created a new generation of this pot. Our pot includes a lid lifter, which can also be used as a pan handle. You can find a detailed explanation of the demanded design in the attachments. I have solved all questions in this document. Color Box Size: color box dimension: 335x335x245 mm
Description of the product target audience
- the target group consists mainly of men - the target group likes to eat meat - the target group focuses on high quality; but the target group is NOT noble or fine! - the target group is highly interested in BBQ - The brand name GUSSKÖNIG means “cast iron king”. Therefore we don't want to have a too modern design for this brand. It should represent the classic attributes “good heat storage” and “long durability” of cast iron and transmit it to our product.
The Brief
Style attributes
The Brief
Design needs
You can find all the information in the attached documents (Dutch_Oven_Packaging_Briefing.docx).
What to avoid
You can find all the information in the attached documents(Dutch_Oven_Packaging_Briefing.docx). Please make sure to creat outline, so that the factory can realize the design on the color box easier.
Package dimensions
You can see all the information in the attached documents(Dutch_Oven_Packaging_Briefing.docx).
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Product packaging designers to turn your ideas into reality.
winner
Select your favorite custom Product packaging (Or two! Or three!). And the design is all yours.
thevaR collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Client review
It was a pleasure to work with Sani. She is not only very fast and professional, but also a very friendly person.
thevaRAlong the way, they met lots of talented designers…
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