Nathan - NxNW Relays got their new product label by running a design contest:
Unique Beer Bottle Label - with Rain, Fire, and Bears (Oh my!)
Check out Nathan - NxNW Relays's Product label contest…
Games & Recreational
North by Northwest Relays
Windstorms & Fires & Bears, OH MY
Description of the product
Bleeding Heart Brewery is bottling a private batch of beer (a Triple Hefeweizen, cause boo-yah) for our relay event to give out as prizes. The name comes from our last three years of the event where first a wildfire, then a bear scare, and then a MAJOR windstorm affected our course.
Description of the product target audience
Our participants are all runners, generally with a mix of adventure, crazy, and goofiness.
A bomber bottle label, matching the size in the image above. I'm open to all sorts of ideas, but mine is an art piece that covers the whole label, transitioning from the windstorm (lots of rain happened too) to the bears, to the wildfire. More mural, then logo/portrait. The left portion of the label will have a text description (yet to be written) like the one on label shown, but narrower, and the right portion will have logos and text as described below. All three elements happened in the same area of our course (Turnagain Arm), so I've included some photos that might help too. It'll need to have the gov warning on the right. Then next to it a vertical arrangement of our logo (NxNW), then Bleeding Heart's logo, then the made in Alaska logo & Independent Craft logo, side by side.
3 7/8in high by 7 3/4 in wide
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Nathan - NxNW Relays collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
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