Contest design is for the 1 fl oz bottle size. Product label should scale for 1, 2, 4 fl oz bottles and 1, 2 & 4 oz jars.
We are giving a lot of creative freedom to the designer. Our brand archetype is a blend of "sage" and "explorer". While we are attracted to abstract botanical illustrations similar to the design inspiration files, we are concerned it may feel too crowded and may, therefore, leave these kinds of elements to the kraft paper tube the product will come in.
- memorability & brand awareness
- minimalistic, modern, organic, luxury, Hawaiian, botanical look
- explore design details with regard to product families (likely 4 groups)
- incorporate colors reminiscent of nature in Hawaii ie, lava, turmeric, cinnamon, ocean, passionflower, etc.
- utilize Mana lockup file as logo and NOT the previous circle version of the logo w/ triangle
- suggest a new font for the product name & descriptor other than those listed in our deck. (avoid Medusa Gothic for this use) It must be easy to read on small labels and complement the existing font family.
For Supplement Facts and other necessary elements please only use the label named:
Hawaiian Turmeric Hemp Oil 3X
1 fl oz
This is located in Mana Labels source file named Mana-Labels.
We are happy to answer further questions.