MH_Innovate got their new product label by running a design contest:
Design a set of visually connected labels for a fragrance gift set
Check out MH_Innovate's Product label contest…
Manor House Brands, LLC
Manor House Fragrance Co.
Description of the product
A 3 piece gift set of fragrance. The labels on the front of the jars are visually connected. For example, 3 jars that say "live love laugh" but the first jar says "Live", the second jar says "Love", and the third jar says "Laugh". The jars would be displayed together.
Description of the product target audience
Women. 18-45 years old. Living in USA and enjoy a creative design decor with seasonal designs or everyday inspirational designs.
**Please note that we are only looking for 1 label in this project. The total project is listed here but please just choose 1 of the concepts below and show the label concept. For example; if you choose the BEST FRIENDS FOREVER, just submit your concepts for the first jar which would be "BEST FRIENDS". The single label request is due to the rules that 99Designs has reminded us about. We are very excited to start seeing where your creative mind takes us! ** Visually interesting labels that are unique on their own but also work together when they are displayed next to each other. Colors - all colors can be used. There is no limitation. It is also ok to use treatment such as foil stamping if this will make the design more impactful. The simple text across the top of the label should read "Manor House Fragrance Co.". I don't have a logo for this, only the name. This should be high end looking but not too visually overpowering. The graphic label with the words is first and foremost the "manor house.." at the top is the brand and should be smaller in size. Label size is approx 3.5" wide x 4" tall. The jar is white glass and has a light brown wood lid. Photo of the jar attached for reference. 1. Live Love Laugh. Three jar set. Each word will be part of the design on a separate jar. first label with "LIVE", second label with "LOVE", and third label with "LAUGH". Graphics/imagery can be whimsical, inspirational, you recommend what graphics would work best. The words do not need to be in a fixed front and center position. The words can flow and, even better, be part of the actual design. 2. J O Y. Three Jar Set. First label "J", second label "O", and third label "Y". This is a Christmas holiday theme. The look should be relevant to Christmas and look upscale. 3. This is a 2 jar set. Same concept as the 3 jar set but only 2 jars are in this set. Joy to the World First label "Joy to the", second label "World" 4. This is a 2 jar set. Be Amazing First label "BE", second label "AMAZING" 5. This is a 2 jar set Best Friends Forever First label "BEST FRIENDS", second label "FOREVER". The design should reflect a younger (16 -20 year old) woman target audience.
What to avoid
Avoid overly masculine designs and colors.
Label size is approx 3.5" wide x 4" tall. The jar is white glass and has a light brown wood lid.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
MH_Innovate collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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