michaela I got their new logo design by running a design contest:
1960s meets 2015 - Band Logo for 60s inspired MonaLisa Twins - Design History!
Check out michaela I's Logo design contest…
Entertainment & The Arts
MonaLisa Twins are a UK band, influenced by the 60s music and songwriting, but NOT a tribute. They write their own songs. Please get more Information (Biography, Videos, Photos, Fan-Interactivity) here: http://www.monalisa-twins.com/biography_monalisa_twins http://www.facebook.com/monalisatwins http://www.youtube.com/monalisatwins
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Hello everybody, The Image we would like to get across with the overall "look & feel" of the logo: 1) The logo shall fit the 60s style characteristics without being too much retro. The MLT create modern music with elements and influences of the 60s song-writing era, but they are no cover/tribute/retro band that copies the 60s. 2) Some traits of the twins: Mona and Lisa are easy-going, creative, humorous, natural and light personalities. Their music and their music videos are versatile and they like adventures, experimenting, traveling, networking and interacting with people all over the world. They attract interest and fans with their sober/honest/natural attitude and growing musicianship, no drugs, no scandals, no IT girl affectations. They don't want to stick with any visual clichés like eg. a classical psychedelic hippie design (that might imply drug affinity, free love or endless partying), a “naïve or bad girl” image or like eg. all the skulls and dragons the metal scene is using – to give some extreme examples for demonstration. 3) Mona and Lisa are their real names and they are real twins. The twins' factor can be visible in the logo. What is kind of unique is that they are still very young (20), they are girls (most of the well-known 60s bands were boys), they do “old” music with modern techniques (not solely vintage equipment), they don’t want to replace the legendary 60s bands, but add a new touch and feel to the genre and continue/develop the tradition. 4) The most important influences for the twins' music are the Beatles, Bob Dylan, Simon&Garfunkel and the likes. They do 60s Rock 'n' Roll (not the typical 50s Rock 'n' Roll!), Backbeat/Merseybeat, a bit of Folk/Singer-Songwriter, but are equally open to integrate all other kinds of genres like Latin, Psychedelic, even Classical Music or Jazz elements if this will fit their message (see their album "When We're Together": http://monalisa-streaming.s3.amazonaws.com/radioplayer/monalisa_twins_when_were_together_radioplayer_en.html ). 5) Their target audience is international, however we should design for western Anglo-American tastes, lyrics are all in English. Fans are mostly male, 17 - 70 years old and females mostly 17 - 30 years (a very big part of them being the Baby Boomer generation, but the youngsters getting more and more infected too). The logo must attract juniors and seniors alike. Technical Specifications: 1) The logo should consist of the text part ("MonaLisa Twins") and a vector format emblem. The emblem should also be usable individually, as a style element, favicon or emblem on website and merch products without the "MonaLisa Twins" words. As the band gets more popular, the emblem should have the same function/impact as the Rolling Stones' "Tongue" or the "Nike" hook, eg. 2) For simple prints and embroidery the basic logo must be a b/w version that looks good and is readable in just white on dark backgrounds or inverted. However, for larger and more fancy designs, eg. on t-shirts, backdrops or tour bus, the logo can/should get combined with backgrounds, shades, color gradients, photos, 3D effects. 3) Logo must be readable in small sizes too (like 1 cm height) for print on very small merchandizing products like pens, shoe laces, guitar picks, ... Logo needs to be stitched on beanies, hoodies etc. too. 4) For the sake of artistry, there can be more variations of the logo, since we are no business company with a strict corporate design. We can have a single-line logo variation (for horizontal formats like on pens, drum sticks, shoe laces, website header, …) and a multiple-line version (for any other formats like base drum, album covers, backdrops, …). Besides, the logo should be easily integrable in themed album designs, we want to stay flexible here. But the variations should always look similar and consistent in the general impression (same fonts, same style).
309 £ Silver package
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Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
michaela I collaborated with designers to refine their ideas
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And then… they selected a winner!
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