Josep was able to come up with a great design using our established graphics and ideas.
Great designer, easy to work with! Highly recommended
Super easy to work with! She presented us with some great design options that were exactly what we were looking for. Fast and responsive and would definitely work with her again.
How lorne.cheeseman started their logo design journey
Who are you known as?
What’s your company slogan?
Pioneering tools for risk oversight Please do not incorporate this into any logo but this may help in the understanding of what our company does and in the design of the logo.
Tell us a bit about who you are and the people you reach
Innovative company providing pioneering software tools for changing clinical operations.
There are two components to the name. The first is the Kestrel which is a predatory bird that uses its keen eyesight to hover and spot potential prey by swopping down from a low height. Our company uses operational metrics to provide managers information that helps them to spot problems in their project before they become critical. The second part of the name is biologic which is a combination of biology and logic. The biology aspect relates to the fact that we work in a life science area managing clinical research in the pharmaceutical field. The logic reflect our use of analytics and software to achieve this.
We would like out logo to be relatively simple and elegant and to reflect both aspects of out name. It should involve some sort of stylized reference to the Kestrel bird and also to analytics, data or software.
The very rough prototype added below as a sample shows binary numbers bleeding into a silhouette of a Kestrel.
What industry do you think your business is most related to?
Medical & Pharmaceutical
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I like something simple and elegant. Also like Asian sort of styles that may look like brush strokes. We want to have a simple logo that expresses the company name. Another possible idea would be to incorporate some African sort of styling as well.
The sample logo above is a concept we had come up with but that needs refining if it is going to work. Would definitely like something that plays of the Biologic in our name.