Adyah is a Professional Services and Advisory firm that has a following service lines, with clients in US, UK, Singapore and India:
Adyah Consulting: Business Consulting services
Adyah Money: Investment Research and Financial Advisory
Adyah Legal : Legal Advisory
Adyah Business Incubation
Adyah Publications: Online Knowledge bank
Adyah Capital Assets: Real Estate Trading Advisory
Adyah Charitable trust: NGO
Adyah Corporate Intelligence Services
Adyah Education: Articles and Education Repository
Adyah O&G Research: Oil and Gas Research Services
The challenge is to have one generic logo at the group level and use the same branding/logo for all our sub service areas.
For the purpose of this project, you can choose any of the service line names for e.g. the Logo can read - Adyah Consulting or Adyah Legal
But please note that we will be using the same logo for all service lines.
The name of service line will eventually be replaced by one of the 10 service lines in a different color e.g. Legal or Consulting or Business Incubation or simply Group as and when required.
The text replacing the "name of service" can be in different color variations, though the core logo / slogan will remain the same**.
The logo should collectively reflect our core values and not focus on one particular business area. It should cover the entire broad spectrum of services/ businesses.
We want to project the following through the logo:
- A very Classy and Elite Firm at the pinnacle of its success
- Best in class, at the top of the pyramid offering most premium and upmarket services
- Firm with "men in suites", young, vibrant, Passionate and very aggressive, hungry for work
- Our Core values are Professionalism, Integrity, Ethics and Passion
We are targeting the upper crest such as people with PHDs, CEOs, CFOs etc at one end, and people in their late twenties at the other.
Important: The Logo and its colors should generate a feeling of excitement, sensuality, friendship/ trust and vigor