AquaticChris needed a new logo design and created a contest on 99designs.
A winner was selected from 247 designs submitted by 70 freelance designers.
This is a logo for a customer loyalty card scheme, it is to be used on loyalty cards to swiped at the till when the consumer is paying for their goods.
It will also be used on in store marketing and email communications.
It is used to be used in Aquatic shops that sell mostly goldfish and tropical fish.
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty.
Aquas: Empathy, compassion, clarity and precision.
Light neutrals: Purity, balance and sophistication.
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