Logo for fly fishing retailer - $150

Need a logo that will really become the center for the design of an online fly fishing store. I would like it to look Web 2.0ish (who doesn't these days). Please feel free to be creative, we don't really have any design savvy among us.

AnglerNorth

Tagline:
(none)

Desired Color Scheme:
We will base the site around YOUR color scheme.

The main theme of the site (aside from selling stuff) is that fly fishing is FUN. We want to convey that a little bit with the logo (although we don't want any text saying that..)

The name of the company is Angler North. You can use the whole name, or AN in the logo, whichever works better for you. The website will be AnglerNorth.com.

When I say I want it to look Web 2.0ish, please refer to this link for details:

http://www.webdesignfromscratch.com…bold-logos

Maybe it could be even more bold somehow? I don't know!

Lastly, I think there should be something fly fishing related in there too, not JUST the name done creatively. I think a fly(hook), rod/reel, net, whatever you think would be cool.

There WILL be a winner. When submitting, please indicate your general availability. I would like to develop a relationship with the designer because chances are we will need more work in the future.

Feel free to respond with any questions. Thank you so much, and GOOD LUCK!