new startup needs logo. Kidz Matter is a company focused on developing life skills and leadership skills for children. Looking for clean, fresh, positive look.
What inspires you and how do you envision the design for your business?
Update*** - the company is about kids, however the target is equally Parents. Therefore, appeal needs to be professional and not too "cutesy." Looking for a clean, fresh, positive logo for company. No set parameters for artwork ... be creative. Kidz Matter teaches children and parents how to develop life skills, fitness/health and leadership skills, through education, interactive website, activities, and other resources. Target audience is families with children 3-12 - primarily US market. Logo will brand company on website and all marketing materials. Founders have 40 years experience developing and implementing activity-based programs to children. Now extending programs to the web to capture larger market share. website is http://www.mykidzmatter.com only a shell up at this time.
- prefer simple color scheme. no preset conditions on colors other than it should cater to kids and families.
- logo should be "cool" enough not to "turn-off" 10-12 year-olds.
- company name is Kidz Matter
- easy to read - not too abstract
- 5-8 colors
- do not want BLACK as primary color
- do not want a pre-school or toddler look/feel