How LRS Reef Frenzy started their logo design journey
Who are you known as?
What’s your company slogan?
As our website shows, all our product names have the word "Frenzy" in them such as our flagship "Reef Frenzy" food blend. Some people refer to our company as LRS Frenzy Food but I am unsure if we should add "frenzy" to the logo or keep it simple at LRS.
Tell us a bit about who you are and the people you reach
We produce the highest quality aquarium foods for exotic saltwater fish. We have a website at ReefFrenzy.com where all of our products are described. We produce the ultimate fish food boosted with probiotics for use in public aquariums, breeding programs and in home aquariums. We are in the process of revamping all our product labels, and we need a new company logo to put on ALL the products to tie them together.
What industry do you think your business is most related to?
Animal & Pet
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty.
Let designers make suggestions:
Aquas: Empathy, compassion, clarity and precision.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We DO have a current trademark and embroidery logo for a single product we make called LRS REEF FRENZY. We have been using this logo to represent the entire company. However the logo is too busy to print on T shirts or promo items. We need a clean, tight and impressive logo which has a "fishy" feel to it. The fish in our trademark is named a "Mandarin Dragonet" and is an expert level fish for advanced hobbyists. If we can somehow tie this in with our new logo that would be awesome. Since our foods are probiotic we have thought about using images such as microscopes, pill capsules or other ideas to tie the food in as a nutritional supplement.