We need an elegant, clean and high end logo for our premium Sustainable Home Service in Frankfurt.

Mary and Jarvis

Cleaning & Maintenance

We sell the visits of personal home assistants to take care of the chores and errands of the Urban Upper Middle Class with sustainable principle. www.maryandjarvis.com The idea is to revamp our current logo and logo mark towards something more classy with a hint on sustainability that fits more our current Brand Identity: www.maryandjarvis.com I made a first draft with a M&J blended in one motion made with the font Butler and a tree leaf at the end for the sustainability reference. The idea is to follow this style to get an elegant, clean, high end aesthetic feeling, and work on the fine tuning touches, especially making the "J" standing out clearer and the tree leaf more there as well. I enclosed the logo from Reused Remade because instead of the double circle, I'd like to follow their inspiration on the arrows depicting a hint towards the circular economy. One important note, the work would be: 1. the Logo Mark 2. the logo/slogan typography "Mary and Jarvis" written with the "M"ary - "&" - "J"arvis referencing from the logo mark. The Butler font is great to follow closely and then blend the font with the logo mark design for the 1st letters of each word for consistency.

Ink blue: #10253F