I'm most interested in a wordmark. This wordmark should communicate that there are two words, without requiring the space between them to be present.
I feel it's important that the casing be roughly consistent between the logo and any copy, so I'd like the casing to work in paragraph text, in addition to the wordmark.
I'm not particularly interested in a brandmark at this time, but I'm open to one. This logo will appear in the navigation of a website, so I'd prefer to keep it on a single line.
I have selected yellow in the colors worth exploring. While I don't envision the wordmark being yellow, I'm open to bright color in a decorative capacity.
Below are some thoughts and preferences, but shouldn't be taken as requirements should you decide to go a different way
Some sans-serif typefaces I really like:
Highway Gothic and Clearview
Source Sans Pro
Some ideas I've had:
Using a semibold sans-serif for the 'social' part of the mark, with a monospaced font used for the 'functions' part
Using font-weight and a graphic element to visually separate the two words
Bonus points if you can subtly communicate the idea that 'functions' refers to programming functions, but I don't want it to feel like a bad joke to the user.
I realized partway into this contest that a wordmark would ultimately be too large for some of my use cases. Designers have done a great job pivoting on that. A brandmark would definitely help