1. Above slogan of "Your Trusted Physician" does not have to be on logo, too many words will make it crowded.
2. Focus to set us apart is London UK, so maybe use something that stands out as London e.g. silhouette or pencil graphic of Shard, The Gerkin, London Eye etc.
3. So far 1 day in I am not getting that many perferred logo types - its mainly text. Shapes, pictorial element, images, character, masot, image etc all welcome please.
4. Dont feel that you have to have Shard, Gerkin or London Eye. That was just an idea. So far 1 day in I have a lot of similar Eye designs.
5. Please NO more London Bus, Union Jack, Big Ben ideas. I want something fresh and imaginative!! See above logos that I liked.