Designer very responsive, professional, and listened to feedback during each step of of the way during design process. Very happy with logo outcome. Thanks!
How TechniQuip started their logo design journey
Who are you known as?
BioLux Systems Corporation
What’s your company slogan?
we would like some ideas to be proposed - the name was chosen as it incorporates BODY + LIGHT (BioLux) - but we want something other than description - We prefer to Capitalize or supersize the B and L.
Tell us a bit about who you are and the people you reach
We are spinning out all our medical products into a new company - named BioLux Systems Corporation. We manufacture precision lighting products and medical devices that utilize light to perform their function. Specifically we manufacture LED based lighting systems for surgical microscopes, LED based vein illumination devices, LED based surgical headlamps, LED based task / spot lighting, etc. More than 1/2 our business is B2B (selling to other manufacturers who incorporate our products into theirs or sell on private label basis). The parent company can be seen at http://www.techniquip.com.
What industry do you think your business is most related to?
Medical & Pharmaceutical
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
See the Techniquip Logo file - we just updated this file - it has horizontal bars indicating light. We would like someone who sees both logos to get the idea they are related while still presenting a unique identity for each company. The prior logo mashed T and Q associated with TechniQuip so could attempt the same with B and L but we are not married to that concept and would like to see fresh ideas.
The logo will go on products SO DO NOT USE GRADIENTS - they are difficult to get to look good when pad printing, etc. Use solid colors. DO NOT use overly thin lines or features - those will also not translate well onto products. DO make a version with the full BioLux name and one that is essentially a logomark (full name not spelled out). We WILL ONLY award winner if they can deliver in Adobe CS formats (indesign or illustrator, etc. so we can edit the files as we implement it across products).
We compete with LEICA and ZEISS both of whom have very clean brands and marketing images - we want something on par with these companies.
Good Luck and ask any questions!