Jay has been very easy to work with. He knows his stuff. Thanks for all your help thus far.
- Carlos Z
How MRC-Holland started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
MLPA (Multiplex Ligation-Dependent Probe Amplification) is an existing molecular biological method that is designed to detect copy number abnormalities in human DNA, with the aim of providing information about whether an individual is a carrier or patient of a genetic disorder. In addition, MLPA is used to examine tumour samples. Our company, MRC-Holland, manufactures and sells ~400 different products for nearly as many (sometimes rare) disoeases, such a hereditary cancers, muscular diseases, etc. Digital MLPA is a new variant of this technology, in which MLPA testst are run on Next Generation Sequencing platforms, such as those from Illumina. Next Generation Sequencing is a modern technology that allows a large number of genetic targets to be examined at once, and Digital MLPA will give a very precise quantification of the DNA with a numerical output - hence the word digital. Our customers are diagnostic and research laboratories around the world. It is our customers who perform the actual testing of the patients. The logo should look reliable, trustworthy and modern, with perhaps some orange to refer to our Dutch origin.
What industry do you think your business is most related to?
Medical & Pharmaceutical
Other color requirements
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
A lot of the designs focus on the figure or shape instead of the text at the moment.
Logos with a creative style for the word 'digital' are highly appreciated.