I'm kind of thinking of a BRANDING logo that incorporates a shield or "badge of honor" that resembles the way of a Kingsman. Mastery, Courage, power, strength, honor, confidence. Or incorporating the core of the program (Mind-Body-Life-Style). I do know that I want it to resemble clean, sleek, elegance, spy like but a hint of badass. Think James Bond, Kingsman: the secret service movie. That style of badass. I'm looking for that logo...but also a clean lettering/style for the word Kingsman and the tagline "The Modern Badass With Class".
IF you can be creative to find a way to display the Kingsman mindset and virtues in the logo/symbol would be awesome. If you notice the Kingsman symbol for the movie, below, you'll see they created a symbol....maybe we could create a powerful one/shield/badge that includes symbols or the worlds inside (honor, courage, confidence, mastery) or (Mind, Body, Life, Style). Looking for creativity within the logo/symbol for a representation for the Kingsman Way. I've provided some looks/images for inspiration and ones that I could see us modeling, but NOT 100% copying.