This is a lifestyle blog / brand about the community of Soho, NYC
The target audience would be mostly residents of Soho, people visiting Soho, either from out of town or from other neighborhoods.
I will be sharing experiences within the community of Soho, NYC. There will be a series of video interviews ranging from business owners to locals, tours of attractions such as museums, bars & restaurants and housing (tenements, townhouses, warehouse conversions) with articles providing additional background to support the footage.
The goal is to leave the reader a sense that they are able to “strut” around Soho as if they are part of the community, whether from being a tourist from out of town or a neighbor.
noun – a district in New York City, in lower Manhattan, south of Houston Street, where many of the old warehouses and buildings have been converted into studios, galleries, shops, and restaurants.
verb (used without object) – to walk with a vain, pompous bearing, as with head erect and chest thrown out, as if expecting to impress observers.
Idioms – strut one’s stuff, to dress, behave, perform, etc., one’s best in order to impress others; show off.