CYEST - Redesign an identity logo for global business company Cyest

CYEST

Our service is similar to 99design, where 99design is for Design, Cyest is for Global Business, and our platform is currently mainly based off-line. We communicate with managers and senior levels of mid to large corporations, and CEOs of SMEs.

COMPETITORS & SIMILAR CONCEPT SERVICES:
GLG https://glg.it/
Innocentive https://www.innocentive.com/
Chaordix https://www.chaordix.com/

COMPANY CONCEPT:

"The expertise to strengthen your global business"
A new solution by Cyest for companies to gain global business expertise for their international business development.

Present + Solution = Goal

CLIENT GOALS
- Grow international business profit.
- Solve international management and operational issues with speed.
- Define and face issues including cross-cultural obstacles.

OUR SOLUTION
- With 5,000 international business professionals with average over 25 years experience, we cover most industry and region worldwide.
- Clients can obtain experience, knowledge, and business network with our professionals on their side, significantly reducing both time and cost compared to employement or outsourcing to consultants.

OUR STRENGTH
- Our 5,000 professionals will have ownership and work hands-on.
- Expertise based on real rich experience, not from theory.
- Available on demand, cost effective to corporate needs and investment.
- Professionals can teach employees to grow which become corporate assets.

UNIQUE VALUE
- We turn intangible assets into business solutions: global business experiences, knowledge, and international networks of 5,000 professionals is our core source of value.

SERVICE MENU
- Project Based On-Demand service.
Min 6 months, average 2 years project contract.
(sales and strategy development, logistics and procurement, marketing and branding, HR, ip, legal, partner matching and negotiations, M&A and JV, etc)
- One Time Advisory Service.
Min 2 hours. Few hours to a day advise and mentourship service.
- International Business Skills and Knowledge Training
OEM for corporate trainings, or on demand one-on-one training.
- International Business Travel and Meetings Support
Few days to 2 wks, arrangement of international business meetings including appointment, presentation, and negotiations support.
- Employment of Our Professionals.
Negotiable based on requests and terms.
* Currently we provide these services for companies entering and developing business into Japan, and also Japanese companies trying to grow overseas. In the future, we plan to grow our service further internationally.

COMPANY STATEMENT
Accelerate your global business by working with our 5,000 professionals.

Experience, knowledge, and networks are business assets built by our professionals who have accomplished results in the growing global economy for the past few decades.
By utilizing these assets, companies will accelerate to grow, and by having predecessors who knows both the risks and rewards in the international operations, able to save time and money.
We are a signpost for global businesses, leaping your business to success.

Cyest finds the right expert for each request from our 5,000 professionals.
Unlike recruitment for international division with risks and costs, you directly receive problem solving team member on demand for the period only necessary for your strategy.
Unlike consulting, your goal is our goal, we work hands on from real experience, not theories, custom made to each requests.

please see our message on the Reference field below.

FORM

Preferable either a simple font with sophisticated tweek, or a simple abstract/graphic which represents our company concept.
We do not prefer so much a logo that is combination of graphic and text.

FINAL DELIVERY
We would like the below design patterns at the final stage:
- Horizontal version (Company name CYEST visible)
- Square version (Mainly graphical OK depending on design)
- Minimal version (For sns and favicon)

COLOR PALETTE

For the color palette, we prefer to have one main color, and as option add monotone or multiple colors.
We prefer to see the initial design proposals in white background, black and color or other background patterns a plus.

Our logo "CYEST" so far has been black simple font plus below 7 rainbow Color Palette as you can see on our website. https://cyestc.com/
The concept of this rainbow colors was to represent globalness and diverse professional services for all industries and regions. We do like this. However, also plan to re-brand and renew our websites and branding tools based on the new logo design. so please either use these colors or we're open to new proposals as well.

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IDEAS/ELEMENTS FOR GRAPHICS
Below are some graphics ideas that may represent our company concept.

- Globe/World Map (we provide global business service)

- Tree Rings (representing the years of experiences of our professionals)

- Jigzaw Puzzle (We are the solution piece to the unfinished puzzle of business management)

- Origami (Business service able to change shape to fit and become a solution to client needs.)

- Building Blocks (We fill the blocks necessary for building business)

- Set of Gears (We provide pieces to move global business more smoothly and with speed)

- Professional Person (please note we are careful to not be seen as recruitment or dispatch service but the core value of our service is the "experience, knowledge, and networks" of these professionals.)

- Signpost (having a global business expert can reduce client's time and money significantly, reaching their goal faster)

*We prefer if these were not graphically real, but more abstract.