What industry do you think your business is most related to?
Story to tell in the infographic
Savory Global (comprised of Savory Institute, Savory Network, Savory Platform) - the story of our organization and how it works...and how all the pieces of what we are doing fit together...and then the impact on Climate Change Mitigation, Water Security, Food Security, Decreased Poverty. It is important to convey that we are FACILITATING all these pieces/programs/connections to create and accelerate global scale activation and grassland restoration. That through our self-sustaining business model of the entire organization, we have the ability (and is our goal) to affect 1 billion hectares of land through holistic management by 2025.
Data to include in the infographic
Our brand promise: 2x increase in land production, 2x profitability
Holistic Management has the following effects from CASE STUDIES: 418% increase in permanent soil carbon, 40% more water holding capacity in soil, 370% increase in forage production, 500% increase in profitability.
We currently (since 2013) have established 30 Savory Hubs, trained 3,131 land managers, and have affected 6.5 mil hectares of land. With the goal of 100 Savory Hubs (this is the Savory Network) and 1 billion hectares of land by 2025 though this scale-up model.
Elements to include in the infographic
Our organization starts with the local entrepreneur. The Savory Institute the provides training for this entrepreneur to become a Savory Hub (Hubs are locally owned, managed and led). The Hub connects with a land owner and then provides the training and implementation support to the land MANAGER (often a different person than the land owner). We then scale this model by establishing Hubs around the world. Currently, we have 30 Hubs (in all 6 inhabitable continents!) , influencing 6.5 million hectares of land, through 3,131 people that have been trained. Our goal is to influence 1 billion hectares of land by 2025. And this is how we facilitate large-scale restoration of the world's grasslands ...which ultimately affects carbon sequestration, food security, water security, and prosperity for humankind. Also - the scaling of this work is accelerated by market incentives that are facilitated by Savory through engagement with business partners and the education of the public. The Savory Platform is a digital platform that facilitates the exchange of information, data, and ideas between the producers and the market space - helping differentiate the products that are produced regenerating the land and providing transparency and traceability. This curated, aggregated data, will become our impact metric for advancement of our mission. Our brand colors, for your reference, can be found here: http://savory.global/styles
The attached file is of an attempt another graphic designer took... it has some of the elements, but is NOT what we are looking for. We are looking for something that is more engaging. Don't take this attachment as literal (we do not like these)... but more as an explanation: If you undo all the pieces... how would you put them back together in a way that is beautiful, and compelling, and simple!?
Feel free to use pictures of real people, illustration icons... colored backgrounds... big or small arrows...etc.
Our goal and desire is to be able to tell the story of this complex organization simply and clearly and completely to new audiences.
Tonality needs to be entrepreneurial, not typical NGO. Please use our brand colors in the design (but you can use other as well). Can be found here: