SHORT DESCRIPTION: We are releasing a short movie for film festivals, and need a poster that will also be used on our website, on flyers, and for post cards to send out to invitees. Genre: COMEDY Location: HAWAII The feel and look of the poster should be that of a vintage Hawaiian tin postcard. (Please see an example in the brief: Hawaiian tin postcard - fly to South Seas.jpg ) The poster should be an illustration, no photographs. The photos included in the brief can however be used and made into illustrations. However, it is important that we understand that this is not a cartoon. It is a film with real people. The illustrations must therefore be realistic, not cartoonish or robotic.
Story: The characters "Lady Anna and "Danny Q." are an odd couple. Lady Anna is a rich spoiled Beverly Hills Diva who just had her 40th birthday, and is NOT happy about it. Her down to earth middle class, surfer/outdoors guy boyfriend Danny Q. makes up a story that "The Fountain of Youth" is real, and it's very conveniently (for him) located in Kauai, Hawaii- where he would like to go and surf..... Lady Anna is ready to believe anything and off they go. Once in Kauai, the Diva makes the Dude take her all over the island searching for FOY (to the point that he doesn't get to surf at all). They almost get killed by waves, caves, and headhunters, etc. There is an iconic waterfall scene where the blonde Diva wears nothing, and lures the Dude into joining her. There are also scenes where they both get covered by a huge wave in a natural cliffside pool, a scene where the Diva dances around in a fountain in the middle of a golf resort, and a scene where the Dude scares the Diva to tears in a deep dark water cave of legendary blue light. The best way to get an idea about the film is to watch the following two clips on YouTube: http://www.youtube.com/watch?v=iFG6RwzOxCo and http://www.youtube.com/watch?v=RiItZ1Ccm1I
WRITTEN WORDS ON POSTER: ANNA KARIN (The actress name) DANNY Q. (The actors name) The title of the film is “Searching for FOY” (Biggest font on the poster, by far). The subtitle (under the title) will be “The Dude, The Diva, and The Fountain of Youth”.The other text will be:Written and Directed ByDanny Quisenberry and Anna Karin (somewhere near the title/subtitle).Across the lower half of the poster, wherever it fits best, should be written the slogan of the film: “Let’s Grow Up Later … “. This should be in pretty big letters, and almost as big as the title. Under that should be http://www.SearchingForFOY.com. At the very bottom should be, (in smaller letters than the title and the slogan, for sure), “A YonderQuest Production” (not with quote marks) over the YQ YonderQuest logo which is attached.
VISUAL CONCEPTS, AND IDEAS TO TRY TO REPRESENT TO THE VIEWER:
We believe in helping our artists with the “research” and brainstorming up front.
We envision the letters in the word ‘FOY’ to appear in a water font, as in the examples we have attached. As in all areas, however, feel free to use your own creativity and judgment.
LOOK AT THE OLD HAWAIIAN PROMOTIONAL POSTCARDS ATTACHED: One of the concepts we are envisioning is a throw-back to the kitschy Polynesian vacation postcards of the 1950’s, crossed with Indiana Jones type adventure ideas. The Golden Era of Cinema and Comedy type feel. It should be illustrated, but be fairly clear that this movie is not a cartoon (so the images of the Dude and the Diva should look realistic, even if the rest is quite unreal). We have attached some images of Indiana Jones, etc., to show how movie posters are often done, and as general (not specific) inspiration. The same with the Polynesian travel postcards and stamps.
IDEAS: Somehow the poster image(s) should convey Hawaii, the concept of middle age changing to youth through the fun (and funny) adventures, and/or the contrast between the Dude and the Diva and what they want. Another repetitive concept in the film is the compact mirror that Lady Anna (the Diva) is always checking herself with to see if she is younger - throw that in if it fits somewhere. The following is pure brainstorming, and we are open to your original concepts that fit the themes. Have fun with it!
One idea was to have a silhouette of a couple approaching 40, walking hand in hand, and then inside the outline of their bodies, have an illustration of two young children dressed in Hawaiian costume walking away into the future, all against the backdrop of a fantastic waterfall, jungle or Tiki etc., background.2nd IDEA: The main large part of the poster could be a large adult male hand (with leather wrist band to show it’s the Dude) holding or reaching toward a small female child’s hand (with oversized and ritzy diamond bracelet and [right hand] ring dangling - to show it’s the child-shrunk Diva’s hand) through the middle of the poster as the main theme. The mid-aged Diva/Dude couple could be walking out of the upper left of the poster toward the viewer, and the child couple could be walking away in the lower right.
With either of these two ideas, there could be 2-4 boxes toward the bottom of the poster (or wherever they best fit) showing the Dude and/or the Diva in different adventures along the way?
ANOTHER IDEA - Two vintage postcards overlapping, the top one showing an island paradise of one scene hinting at some of the things that happened in the movie (in the style of the sample attached showing the reclining woman in front of the island with plane flying), and the bottom postcard a beach scene of surfing (another sample attached). If there is room, and it works in the composition, a small toddler female finger/hand could be touching or pointing or pushing down insistently on the top card, and a man's finger or hand could be touching or pointing to the bottom card.
We are not wed to any particular idea, and are open to ideas you may have. We would just like an overall feel of finding youth, romance, and adventure.
We see the background as evoking a mystical, magical, and possibly even a dangerous, tropical paradise (if this doesn’t make it too busy or confusing). Waterfalls, tiki masks, headhunters, whatever. Keep in mind that this is an over the top, outlandish comedy, as well, so if that can be expressed somehow in the poster – great. It should be eye catching in design, and use bright colors in long flat broad strokes (like orange, yellow, red and/or aqua blues and greens).
We need computer files in various mainstream formats that can be adapted and worked with re: sizing and detail by our professional printers. We also would like a psd file if possible. This project will need to be done in color. PLEASE send us the final files in photoshop, as well, with "LAYERS" in CMYK, and also send the fonts used.
Please email with other questions if you need more information, but do your best to use your own imagination and creativity for your first drafts because the above notes are guidelines and thoughts, not rules (except for the “WRITTEN WORDS” part).
We have provided photos of the characters to help in drawing the caricatures. Thank you!
Designer will be given credit, if they so desire.
If your poster includes clip art, keep these things in mind. First, the final version must be 84 x 111 cm at 300 dpi, so if you want a piece of art to be 10 cm, the original needs to be 1200 pixels wide. Second, please don’t do anything illegal. You can use public-domain clipart or art for which you have purchased the rights. Remember that this is for a poster to be printed at least 84 x 111 cm at 300 dpi, so it needs to be high resolution and readable from 3 meters.