We would need a version or modernized copy of a well known Finnish artwork (over 100 years old) for our poster.
This artwork (the woman struggling with the eagle over a law book) was made over 100 years ago to show the struggle autonomous Finland has as a part of Russia. In 1917 we got our independence and this year marks the 100th anniversary of Finland as a independent democracy.
We would like to have it look like the original at first glance (ie be recognizable), but with some of these variations:
- instead of the lawbook, the item would be a film reel
- the eagle can be more monstuous, fierce, dark - it's not supposed to portray 'Russia' anymore, but anyone who is trying to 'steal the joy' from watching films (as this is the Happy Film Festival)
- the background should be 'Finnish' but not necessarily the stormy sea. it could also be a depiction of Finland's lakes and forests, I will add a couple of pictures to the visual brief that have these typical landscapes.
- The woman can be as pictured or modernized to wear other clothes or be different or more modern than the one on the old artwork. As it makes her look quite 'gamorous' it's probably nice to keep the longer hair and a dress of some kind so they can billow in the wind.
- feel free to experiment with what happens to some of the film - it could spill out from the film reel and take over some part of the poster or for instance, form 'nordic lights' into the sky or whatever, so you can be creative with that.
A classy look reminiscent of vintage travel posters is what we have in mind, but if you totally disagree and want to give it a try, you can submit other looks too.
If you want to also give a try to poster text, the poster will say:
Ilokuvafestivaali 3.-6.8. 2017
Happy Film Festival August 3rd to 6th