To give a bit more clarity we want to to convey the shooting action of the game, not the zombies. Our current icon uses a zombie and we want to move away from the suggestion that Gunfinger is another zombie game.
So thing that probably shouldn't be included in the icon:
- Screenshots from the game
- Game name or any other text. We already have a logo for the game title.
The icon needs to be legible at a smaller sizes (i.e. on a phone) and look good at larger sizes on desktop screens. The App Icon needs to stand out when included alongside icons from other apps, and should be clear and crisp. It shot not use too many different colours.
Example elements that could be included (but not restricted too):
- gun sights
- bullet holes
- some combination of a gun and a finger (see our early concept)
- some way of illustrating the tap to shoot gameplay
There is an asset pack that was put together for the press here:
Here are some links to apps with icons that we like, they are clear and show the game action. Please note that we are not suggesting you copy these icons: