We have two ideas we'd like you to explore.
One, we would like you to look at this older Etheric logo (file: historic-etheric-logo) and consider how it can be modernized and made into a logo and logotype. We like the concept of this logo, but not the design.
Second, we like this reference from concept work. Would it be possible to make this into a logo with the Americas on the front of the earth (vs. the ocean now) and sine waves instead of fiber strands? (file: earth-with-fiber)
Because both of these ideas are similar, it may be you'll be able to synthesize them into a single design or a few iterations.
Here are some additional considerations:
We want the logo to symbolize reliability - there's a weight, a density to "reliability"
A globe symbolizes humanity for us
"Etheric" is the 5th element, a spiritual element.
Along with reliability/commitment, Etheric is humanistic and cutting edge
We want a feeling of precision, electricity, not water. The design should be symmetrical, solid.
Thank you - please contact me with any questions!