Gstaad_Marketing got their new logo & brand identity pack by running a design contest:
new brand for a winter music festival in the destination Gstaad, young target group
Check out Gstaad_Marketing's Logo & brand identity pack contest…
Festival Gstaad (this is not a slogan, but should be as an add on to the text in the logo)
Entertainment & The Arts
The Ride on Music is a winter music festival. It takes place every year in March in the Destination Gstaad. The festival is well known for its combination of snow sports and live music. The guests can enjoy various concerts at several bars in the ski area during the day. The mix of the beautiful mountain panorama, the good music and the winter sport gives the festival its special character and creates a unique atmosphere. In the evening, the party / festival continues down in the village, where up to 5 artists, including the headliners, perform at the main stage of the festival. Altogether, there are 13 concerts during 4 days so far, but the festival will get bigger in the next years. The Ride on Music Festival has a wide-ranging music style: pop, hip-hop, rock, reggae are just some of the genres, also many singer-songwriters perform at the festival. There are a lot of Swiss bands, but every year some international acts. The mix of headliners and newcomers is important for the festival. At the festival village, the visitors can find a wide range of culinary offers, for what the destination Gstaad is also famous. Customer segment: mostly visitors from Switzerland, snow sports enthusiasts, music lovers. Age of the visitors: 45% 16-25 years, 40% 26-35 years, 10% 35-50 years old. More information: www.rideonmusicfestival.ch
We'd like to get a design which stands for music, snow sports, winter, mountains… As we've received a lot of designs / suggestions of a more modern form of the old logo, we're really looking for some new ideas, that are not similar to the old one... It would be nice to finally have a logo with icon and text, which can be used ether in combination or only the icon (as a lot of festivals have it, see for example instagram.com/gurtenfestival_official) We need a logo as well as designs / templates for: - Flyer and poster (incl. the lineup, main sponsors, date, social media & website -> see edition 2020 as an example of the content) - Power point - Social Media (Instagram and Facebook)
1,799 CHF Gold package
Every design category has flexible pricing for all budgets. Logo & brand identity pack starts at €549.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand identity pack.
Designers across the globe delivered design magic.
Gstaad_Marketing collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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