Book Title: Sales Cure All: Why your Marketing Plan Sucks, How to Fix it, and Increase Sales
Author’s Name: Josh Wheeler, MBA
About: Sales Cure All is a book for small business owners, marketing professionals, and network marketers to use to improve the sales of their products quickly and easily. It diagnoses the most common marketing mistakes and gives a prescription to remedy the problems.
The goal of the book is to stand out on the amazon platform as a small thumbnail, as well as a 5.5x8.5 book with 72” spine. The imagery should make the viewer feel that the book and the author is the authority on the topic of marketing.
The reader should feel that they must have this book if they want to improve their marketing efforts, improve their sales, and customer relationships. It is more important that the book “pops off the shelf” or stands out and catches the eye quickly.
The most important part of the design is that it sells, not that it looks pretty or is well designed. I am open to any image or illustration that you choose. Here a few words that come to mind when thinking of the book: sales, marketing, people, customers, discovery, breakthrough, discovery, mentor, plan, success.
I like bold color palettes. I like bold titles that you know right away what the title was and what it was about. I don’t want it too busy, but to have simple color schemes with 2-3 colors.