The Author’s background
Psoriasis has been part of Keith’s life for over forty-five years. Years ago, he was told by a dermatologist that the cause of psoriasis was unknown and there was nothing he could do to heal it.
Keith has spent the last fifteen years researching the cause of psoriasis and what could be done to heal it. He now knows that is simply not true and his psoriasis is no longer a mysterious health issue.
It is the author’s goal to share his story and what he has learned about psoriasis, the causes and what can be done to heal it.
This book will serve as an information guide for any reader who wants to learn about the causes of psoriasis and the steps that can be taken to get it to heal.
There are approximately 8 million people in the United States that consider psoriasis to be a health issue. The number of people living with psoriasis world-wide is estimated to be over 100 million.
The target audience for the book is anyone who is looking for information about the causes and treatment of psoriasis and wants to eliminate psoriasis as one of their health issues.
This book is dedicated to helping people understand what causes psoriasis and what they can do to heal it. Most of the people living with psoriasis have been told the same thing that Keith was told (i.e., the cause of psoriasis is unknown and all you can do is either learn to live with it or learn to manage its symptoms).
Some of the people living with psoriasis are spending over $1,000. each month for prescription drugs that only help manage their psoriasis’s symptoms.
We have become overly dependent on the advice of doctors. The author’s message to the reader is that if you have been diagnosed with psoriasis, you do not have to take on a passive-patient role.
This book will provide the reader with the information necessary for them to understand the causes of psoriasis and what they can do to heal it, and in turn, enable them to take a more pro-active approach when working with their health care professional.
Future marketing activities
After a new book cover has been selected (a copy of the current book cover is attached), the book will be converted into epub and Kindle formats. The book will then be made available for purchase on Amazon, iTunes, etc. The book will continue to be sold, in pdf format, from the web site hppiat.com. Eventually, the book will be available in hard copy format.