Gordan designed my book cover. His design was in a group of about 50 submissions. It stood out among the rest of them and also mirrored my design brief. Working with Gordan is a pleasure on every level. He is a real pro. I can't recommend him highly enough. He deserves a perfect 10 score from me.
How julie.coffey started their book cover journey
Who are you known as?
What industry do you think your business is most related to?
Medical & Pharmaceutical
Tell us a bit about who you are and the people you reach
Uber Health is all about natural health and focuses in particular on fat loss - done in a healthy way that work's with the body (not against it like most diets). The target audience for the book are people who have finally realised the answer to losing weight is not in the next fad diet - it's about getting healthy, and then slim
What inspires you and how do you envision the design for your business?
I have written a weight loss book. It's different to most because it's not a diet. It's really a book about how it regain good health, and a person's ideal weight is a by product of that. People who follow through with the content of the book will end up going on a personal journey. It takes them through the mindset change necessary to have great health and their ideal weight for the long term (not just 5 minutes and then they put all the weight back on again, which happens with most diets). It explains thoroughly about healthy nutrition but is not prescriptive - it's about learning general principles and then eating well most of the time (e.g. about 80%) and not getting all upset if they don't eat well for a small amount of time (about 20%). It teaches people how to be healthy, how to get in tune with their physiology, how to achieve their ideal weight, and never worry about putting weight on again. Can you create an image that can encapsulate this?
I am a medical doctor so the information in the book is factual and based on a lot of research and experience with dealing with people with weight issues. I guess what I'm saying is it's very credible. I've been given 3 images so far - none of which I like because they don't get the message over as regards the book's content and I don't think they would appeal to people, I don't find them visually appealing at all.